Live Love Homes partners with PLACE to unlock agent and staff opportunities
“I have total trust in the PLACE models and PLACE people.”
CHARLOTTE, N.C., January 2024 — PLACE, the real estate industry’s only all-in-one business services and technology platform for top teams at any brokerage, announced today that Lisa Archer and Live Love Homes are now powered by PLACE. PLACE improves profitability and production to make running a real estate business easier.
Top producer Lisa Archer is the owner and operator of Live Love Homes, serving Charlotte, surrounding areas, and the Mississippi Gulf Coast. Archer is a nationally recognized real estate agent, celebrated by Inman News and the Swanepoel Power 200. Live Love Homes has served almost 2,000 clients since its inception.
Archer worked in the banking industry until 2005, when she attended a real estate industry conference with her father, realized her interest, and then earned her real estate license. She has since built a business with a foundational passion for innovation and technology.
Archer has seen the industry grow massively since the mid-2000s but stayed ahead of shifts through ongoing education, coaching, and a commitment to evolving with consumer needs. Her passion and expertise in the latter is how she first met PLACE Co-Founders Ben Kinney and Chris Suarez. “Having sat in rooms with them, and then watching them come together to build a platform that people want to be a part of is inspiring,” she said.
Archer looks forward to her agents hitting the ground running during Agent Launch with new resources so she can fulfill her passion for teaching agents and prioritize her well-being. “I was in a car accident last year and needed time to focus on my health. I believe my partnership with PLACE will make those goals a reality.”
Archer is proud of what her team is accomplishing and trusts that PLACE will help her partner with new team members. “I love new agents who don’t have any bad habits,” she said. “And with PLACE, I don’t have to do all the training.” With her new partnership, Archer can offer agents and staff opportunities to earn benefits, including health insurance, retirement, and stock options to create lasting partnerships within her team.
“Lisa is one of the smartest people I know, and she is always happy to share her knowledge and experience,” said Ben Kinney, co-founder of PLACE. “I am thrilled she is partnering with PLACE and look forward to watching her team expand even as she is helping others become better at their businesses.”
“Lisa has built a tremendous business and helped many others do the same,” said Suarez, co-founder of PLACE. “PLACE will take some of the administrative management off her plate so she can spend more time mentoring and coaching others and taking care of herself.”