Juliette and Derek Kulda seek to expand consumer service and agent support via PLACE

Interested in what a PLACE partnership could do for your business? Find your PLACE.

Announcing a new partnership: Kimberlee Meserve and The Street Property Team are powered by PLACE.
New PLACE Partners Juliette and Derek Kulda discuss the changing industry and success of large teams compared to solo agents.

SAN FRANCISCO PENINSULA, Calif., February 2023 — PLACE, the industry’s only all-in-one business services and technology platform for top teams at any brokerage, announced today that the Kulda Group, led by Juliette and Derek Kulda, are now powered by PLACE. PLACE improves profitability and production to make running a real estate business easier.

Kulda Group has dominated real estate sales in the San Francisco Bay Area, winning national awards since 2003. Starting in Half Moon Bay, a coast side city centrally located in the middle of the San Francisco Peninsula, this team now consistently serves families in seven of the nine Bay Area counties and, in 2020, became the no. 1 team in the mid-peninsula County of San Mateo. During 2022, they closed more than $150 million in sales volume through 95 transactions.

Leading the team, Juliette and Derek Kulda, elite Realtors® and the parents of 10 children, have been inspired to build a new type of real estate team. “We are building abundant lives through real estate,” Derek said. “We truly believe it’s our vocation, that it’s our calling.”

“PLACE is continuously anticipating and addressing the needs of consumers and real estate teams.”

During the 90s, Juliette, Derek, and his brothers operated a commercial and residential construction company. They bought land, built homes, and then Juliette sold the listings. Soon enough, she had unintentionally become a top agent in her market. In 2014, the couple decided to suspend the construction and land development businesses and focus together 100% on real estate sales. The following year, they were the no. 1 team in their local coast side market and have since multiplied their impact across the Bay Area.

The Kuldas have dreamed of building a one-stop shop homeownership service, complete with ancillary businesses. They’ve been looking for a better way to serve customers at a higher level, increase market share, and easily recruit and grow each of their team agents. “We realized that we could attain our goals quicker with PLACE,” said Derek. “This partnership allows us to be more effective at carrying out our mission of building abundant lives through real estate, helping our agents achieve greater success, and bringing more good to the San Francisco Bay Area.”

Announcing a new partnership: Kimberlee Meserve and The Street Property Team are powered by PLACE.

“This partnership allows us to be more effective at carrying out our mission of building abundant lives through real estate, helping our agents achieve greater success, and bringing more good to the San Francisco Bay Area.”

Juliette is excited for the growth to come after plugging into PLACE, which she believes will benefit their clients and agents who think big. “PLACE is continuously anticipating and addressing the needs of consumers and real estate teams,” Juliette said.

Derek believes that a partnership model like PLACE will soon be necessary for top agents’ success. “The industry is changing, and big teams are closing the most transactions now,” he explained. “Every person on a team is necessary for the rest to succeed individually.”

“Juliette and Derek are a powerful duo,” said Chris Suarez, co-founder of PLACE. “I’m proud to provide them with the power of our people and resources so that they can define their expansion and fulfill their mission of building abundance through real estate.”

“Juliette and Derek have used their individual strengths to build a fantastic business,” said Ben Kinney, co-founder of PLACE. “They have huge goals and PLACE is going to help them with the systems, tools, and technology so they can focus on empowering their team and doing good in their community.”

Interested in what a PLACE partnership could do for your business? Find your PLACE.