Joe Platz levels up his team by tapping into the PLACE network

Joe Platz and The Platz Group of Seattle, Washington are now powered by PLACE. Learn what led Platz to PLACE and how building a great team is helping him achieve his goals.
Seattle, WA, February 2022 — PLACE, the industry’s only all-inclusive platform delivering intuitive technology and business services to top real estate professionals, announced today that Joe Platz and The Platz Group are now powered by PLACE.
Platz started his real estate career in Seattle, Washington as a college student seeking to make a little money while helping a friend out evenings and weekends. He originally set out to be a technology professional or strategic operations executive, but his life took a different path. The skills that would have made him successful in those fields have served him well in his real estate business that now encompasses Northern Washington and is expanding to the Treasure Valley in Southern Idaho.
“We take care of people and then we’re always taken care of.”
With a wife and a growing family, Platz understood that there was more to life than work and began to prioritize the demands and joys of having a family. “I had to figure out how to do real estate better. After 11 years of being the ‘janitor and president’, I needed to bring in other people,” said Platz. “I only wish we had formed a team sooner.”
Over the past six years, The Platz Group has more than 11x its annual sales volume. Platz credits the growth to a team-first approach, a high standard of excellence for clients, creating opportunity for his agents, and celebrating life outside of work. “I have a saying, ‘We take care of people, and then we’re always taken care of,’” said Platz.
“Partnering with PLACE helps my business expand, helps my agents achieve their goals, and allows all of us to realize our goals outside of business.”

“Good enough” is a phrase that is forbidden within the Platz Group. “People can tell the difference between just doing a job and actually caring and delivering,” he explained.“We seek excellence in all that we do and “good enough” is never enough when we are helping people purchase what is probably their most valuable asset.” He added, “We believe that goal is in alignment with the priorities of PLACE and we look forward to doing good business with good friends.”
For Platz and his family, living in two cities is an adventure they seek. Partnering with PLACE will bring that goal to fruition sooner. “I want to live in two cities and be able to serve clients in both places as they seek to achieve their goal of home ownership,” said Platz. “Partnering with PLACE helps my business expand, helps my agents achieve their goals, and allows all of us to realize our goals outside of business.”
“Building a strong team and giving individuals the tools needed to succeed is a priority of PLACE,” said PLACE Co-Founder Chris Suarez. “Joe and his team take great pride in service to clients and building lives for themselves and PLACE is going to help them advance those goals exponentially.”
“I have known Joe for a long time and his vision of growth and service aligns with the goals of PLACE,” said Ben Kinney. “We welcome him to PLACE and know that together we will continue to break ceilings and find new ways to serve clients and grow business.”