The White Group joins the PLACE network

Bellingham, WA; August 2, 2021 — PLACE, a tech-enabled real estate platform that partners exclusively with top producers to empower business growth and profitability, announced today that The White Group is now powered by PLACE.

The White Group is forging ahead as a dominant market leader in the Southeastern United States. After launching in 2012, the real estate company in Charlotte continues to thrive by cultivating top talent, building strong relationships in the community, and providing outstanding service to its valued clients throughout the Charlotte metropolitan area in North Carolina and Lancaster and York Counties in South Carolina. Since inception, the firm continues double-digit growth and ongoing success, with several banner years, including 2020 with 108 sold units for nearly $1.1 million in gross sales revenue. So far, in 2021, they are already surpassing last year’s performance with approximately 110 units and counting and $1.35 million in gross sales revenue.

A warm, family-like culture pervades at The White Group, founded by CEO Jay White. The supportive, welcoming environment encourages growth and development among its people, who in turn embrace this spirit and take extremely good care of their clients with value-added services, such as its Concierge program, among other initiatives. In addition to the real estate sales business, The White Group has a sister company, White Property Management, specializing in working with investors to manage their residential properties.

By partnering with PLACE, The White Group can bolster its efforts, especially when it comes to recruiting and retaining top talent. “When I am in the marketplace competing for agents and all the teams are so similar—either relationship-based or prospecting based—many times what an agent gets is similar,” said The White Group CEO Jay White. “However, when you can say we have healthcare, benefits, opportunities for equity, investment strategies, and also all the things that PLACE offers to agents, administrative staff, and leaders, that is a game-changer for us.”

“Jay is a visionary who is focused on identifying top talent and intent on opening doors to opportunity through the PLACE value proposition,” said PLACE Co-founder Ben Kinney. “We are looking forward to helping him grow and develop others. That is the heart of what we do.”

Others in the industry are also recognizing the impressive efforts of The White Group for good reason. The organization has numerous industry accolades for exceptional service and performance, earning many awards across Top Broker, Best Real Estate Agent, and Customer Satisfaction over the years.

“The White Group has built an incredible business based on a high level of service and because of who they are as professionals and as people. Their clients are truly raving fans—and so are other real estate industry leaders,” said PLACE Co-founder Chris Suarez. “It is an honor to be in business with such an incredible group.”