Jesse Garcia Real Estate leverages PLACE models and systems to scale in Sacramento
“As the market changes, I want to support local agents by providing them a unique opportunity to plug into a PLACE team and create a win/win situation.”
SACRAMENTO, Calif.; September 2022 — PLACE, the industry’s only all-inclusive platform delivering intuitive technology and business services to top real estate professionals, announced today that Jesse Garcia Real Estate is now powered by PLACE. PLACE improves profitability and production for the top 20% of real estate teams, and currently supports over 150 real estate businesses across the United States and Canada.
Jesse Garcia has experience leading a high producing team, running real estate offices, recruiting talent, and building and scaling tech companies. With that history, he believes launching a team as the market shifts makes good business sense and will provide infinite value for his family, team members, and community.
“PLACE provides the best tools for businesses that want to scale. My experience in business, real estate and technology is why I quickly aligned with the value PLACE offers,” said Garcia. “As the market changes, I want to support local agents by providing them a unique opportunity to plug into a PLACE team and create a win/win situation.”
Garcia first became interested in real estate investing while working in law enforcement. He took a few courses at his local community college to learn the business, but had no intention of becoming a Realtor®. After one of his professors encouraged him to take the real estate exam, he quickly found what he initially thought would be a part-time real estate position. Like many others in the business, he soon discovered that it is impossible to dedicate energy to two full time jobs, so he jumped into real estate full time in 2008.
Over the years, Garcia was on a team, led a team, led a brokerage, and launched a tech company, Zipi, a cloud-based financial operating system designed to increase production and profits for real estate brokers and agents. While Garcia enjoyed his technology business, he missed the process of negotiation and helping clients achieve the dream of homeownership.
“I believe that PLACE provides the foundational component for me to put together a team that will then be the avenue for other wealth-building opportunities.”
Garcia is extremely optimistic about this opportunity for expansion and the value it will add to agents that join his team. “If I had PLACE 10 years ago, I would be retired on an island somewhere by now,” laughed Garcia. “I am in a time in my career where I want to spend more time with my family, and I want to learn how to build generational wealth from people who have done it within ethical and intentional guidelines that align with my values. PLACE offers all that I am looking for and its values are true to who I am.”
“I love Jesse’s enthusiasm and ability to cast a big vision,” said Chris Suarez, co-founder of PLACE. “His enthusiasm, desire to help others through a changing market, and dedication to do what is right is in perfect alignment with the values of PLACE.”
“Jesse understands the value of PLACE and the importance of helping others build generational wealth,” said Ben Kinney, co-founder of PLACE. “I love that his next dream is to build a team during a time when the market is pivoting and the future is unclear. His faith in the strength of a team is inspiring and I am glad to be a part of his growth.”