March 20-24, 2023

Palm Springs – Palm Springs Convention Center
277 N. Avenida Caballeros, Palm Springs CA 92262

Event Schedule

Monday

20

3 pm – 8 pm

Pre-Registration (Palm Springs Convention Center Mesquite F-H)

**You will have the opportunity to check in for the PLACE Partner Event and BuiltHOW LIVE

5 pm – 8 pm

PLACE Welcome Party (Palm Springs Convention Center Lobby & Esplanade)

**Learn more about existing PLACE Spaces during Monday’s PLACE Welcome Reception! Representatives will be at designated signs.

Tuesday

21

7:00 am

Registration Starts (Palm Springs Convention Center Mesquite F-H)

A PLACE for Women Morning Session (Renaissance Palm Springs Hotel – Pasadena Meeting Room)

8 am

Early entry opens for PLACE Operator Day and PLACE Agent Day

9:00 am – 6:00 pm

PLACE Operator Day (Palm Springs Convention Center – Oasis 4)

**Lunch will be served for PLACE Operators and Agents in the California Ballroom Foyer at the Renaissance Palm Springs Hotel

PLACE Agent Day (Renaissance Palm Springs Hotel – Catalina/Madera Meeting Rooms)

**Lunch will be served for PLACE Operators and Agents in the California Ballroom Foyer at the Renaissance Palm Springs Hotel

Immediately following the conclusion of PLACE Day: PLACE Ops Mastermind – Invite Only

(Renaissance Palm Springs Hotel – Pasadena Meeting Room)

Wednesday

22

7:00 am

Registration Starts (Palm Springs Convention Center Mesquite F-H)

PLACE Prayer Group (Renaissance Palm Springs Hotel – Pasadena Meeting Room)

9 am

Main Session Begins (Oasis 4)

12 pm

Lunch

Immediately after Main Session Breaks for Lunch: Ben & Jerry’s Q&A Session for PLACE Operators (Operators can select 1 of the 2 meet and greets to attend)

(Renaissance Palm Springs Hotel – Catalina/Madera Meeting Rooms)

12:15 pm

“ Your Listing Your Lead” Homes.com Lunch & Learn (Renaissance Palm Springs Hotel – Sierra/Ventura Meeting Rooms)

*Lunch will be provided to the first 100 attendees on a first come, first serve basis

1:15 pm

Optional Afternoon Breakout Sessions – Gold level and above ticket holders only

Internet Lead Conversion – Like a BOSS (Bob Stewart)

Location: Renaissance Palm Springs Hotel – Catalina/Madera Meeting Room

Want to convert more online leads? Right now, you’re probably only extracting a fraction of the potential business from your database. In this breakout, we will dive into the 4 key fundamentals of internet lead conversion:
1) Consistency – Why this factor matters most
2) The Tools – Systems that convert leads at a high level
3) The Process – How a daily routine leads to success
4) The Scripts – Asking the right questions for optimal engagement

10 Steps to Win the Listing (Debbie De Grote)
Location: Renaissance Palm Springs Hotel – Pasadena Meeting Room

In this session Debbie will share the 3 strategies of pricing a property that will allow you to never lose a listing again due to price! She will also share foolproof scripts for convincing your sellers when a price adjustment is needed AND how to break the sellers pact to win more listings in spite of fierce competition.

Exclusive Wealth and Tax Conversation (Brian Gubernick)
Location: Renaissance Palm Springs Hotel – Sierra/Ventura Meeting Room

Back by popular demand! Join Brian Gubernick for a conversation around wealth and tax. During this session, he will share powerful insights and tactical action items to increase your wealth and minimize your tax liability.

2:00 pm

Main Session Resumes

6:00 pm

Main Session Ends

Immediately following the Main Session: Will Guidara Q&A Session for PLACE Operators (Operators can select 1 of the 2 meet and greets to attend)

(Renaissance Palm Springs Hotel – Catalina/Madera Meeting Rooms)

6:00 pm – 8:00 pm

BuiltHOW Kick-Off Reception (Palm Springs Convention Center – Lobby & Esplanade)

Thursday

23

7:00 am – 8:45 am

Agent Skills Camp (Oasis 4)

9 am

Main Session Begins

12 pm

Lunch

12:15 pm

“Your Listing Your Lead” Homes.com Lunch & Learn (Renaissance Palm Springs Hotel – Sierra/Ventura Meeting Rooms)

*Lunch will be provided to the first 100 attendees on a first come, first serve basis

1:15 pm

Optional Afternoon Breakout Sessions – Gold level and above ticket holders only

Advanced Real Estate Investing Strategies - Deep Dive (Brian Gubernick)

Location: Renaissance Palm Springs Hotel – Catalina/Madera Meeting Room

Join Brian Gubernick for this action packed session where he will share seven characteristics to look for when choosing a potential city/town for real estate investing, how to gauge an opportunity using the 1% rule, and real-life deal examples, including one with creative financing. You will leave this session with the confidence that you can be a real estate investor and build wealth through owning real estate.

How to Handle Tough Objections (Debbie De Grote)
Location: Renaissance Palm Springs Hotel – Pasadena Meeting Room

Discover how to handle even the toughest objections with ease! Debbie will cover the most frequently used buyer and seller objections in today’s market and how you can master your responses. PLUS she will share negotiation strategies for any situation and how to handle tough deal issues with ease.

2 pm

Main Session Resumes

6 pm

Main Session Ends

Friday

24

7:00 am – 8:45 am

Agent Skills Camp (Oasis 4)

9 am

Main Session Begins

12 pm

Main Session Ends

1 pm – 5 pm

Private Mastermind Session – Ultimate and Paid Ticket Holder Only (Renaissance Hotel – Pasadena Meeting Room)

Lunch provided